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Marketing Your Venmo Business Profile

What does it mean to market my business on Venmo?

Venmo wants to help you maximize your presence with existing and potential customers on our platform. Depending on your preferences in your business profile settings, we may market your business in Venmo feeds, searches, and emails.

You can manage your marketing preferences for your business profile in the Venmo app. Look for Market your business on Venmo. These features are designed to help spread the word about your business on Venmo and let people know who you are, and where your business excels.

Privacy concerns

As a business on Venmo, you’ll have full control over your marketing settings. You can disable any or all of these five features individually.

These Marketing features for your Venmo business profile are designed to draw attention from existing and potential customers, and ultimately increase your sales.

If you’d rather disable these features, you can toggle them off after selecting Market your business on Venmo from the Settings menu of your business profile.

What do my business profile marketing features do?

There are five features that can be selected independently: 

  • Search: Turn this on if you want your business to appear in search results on Venmo. If you’re the top business result for a customer’s query, we’ll include additional details like photos you’ve uploaded and the names of any friends who’ve paid you.
  • Feed:  Enable this for payments sent to your business to appear in the feed 
  • Email:  Venmo can send emails and notifications to people showcasing your business profile information
  • Use business address for marketing: Toggle this on to display your business address in search results, emails, and in Venmo users' feeds
  • Market beyond physical location: If your business isn’t limited by your geographic location (e.g., you ship goods to your customers)

Venmo emailed me about being featured

Venmo sent this email to inform you that your business profile is eligible to be featured in the feed. We’re providing you with an opportunity to check your business profile settings to ensure you approve of being featured in our feed.

If this is not something you're interested in, you can go to your marketing settings and turn off the toggles for both Feed and Use address for marketing.

What is the benefit of being featured in the feed?

Being featured is a terrific way to set your business profile apart from other businesses and sellers on Venmo. You can use featured business posts to show local Venmo Users your products or services in the feed. This feature will give you the opportunity to be discovered by local buyers that may not know about your business.

I don't want my business profile to be featured in the feed

If you prefer to not be featured in the feed, you can opt-out by logging into your business profile and selecting Marketing your business on Venmo from the Settings menu.

To completely opt out of being featured, you will need to turn off the toggles for both Feed and Use address for marketing.

How does Venmo create featured posts?

Business profile feature posts are generated using profile and background photos from your business profile. We’ll use your selected location and marketing settings to share these features with local Venmo users, so potential buyers can discover you.

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